CX Project



Blockanomics is a system to promote playful political engagement between people and local democracy, in the shared digital space of a locally tailored minecraft world.

1 Commercial Partner
1 Academic Researcher
CX PhD Student

We are building a place for young people to explore how local democracy works through the medium of a bespoke Minecraft city.

Traditional ways of engaging young people in politics and introducing using the democratic process to impact on their own lives and communities are built on assumptions that are out of date. A lack of connection between young people and the political process is articulated by both councils and young people themselves.

Blockanomics has received support from the Nominet social tech for social change fund to set up a city with a functioning political system that users will explore and engage in to deal with local or national issues and ingame scenarios. The real-world links extend to running consultations in Minecraft on issues of current council concern, with local authority officers writing in-game responses.

The CX research focuses on looking at effective mechanisms for participation aided by research company partner Peter Bryant and working with Minecraft creative Adam Clarke and project lead David Kinsella to build and implement those methods within Minecraft. This includes focus groups and citizen juries where young people and councillor’s can deliberate issues and we can analyse how they engage with the system and underlying processes as well as their perceived level of understanding.

Latest Project Activity

Blockanomics in UN report on Children’s Rights in the Digital Age

15th Oct 2014
Blockanomics has featured in UN report - Children’s Rights in the Digital Age, as one of the highlighted 'Digital Champions'. The report was commissioned UNICEF In observance of the 25th anniversary of the United Nations Convention on the Rights of the Child. Blockanomics is thrilled to be highlighted as one of the 12 Digital...

Introducing Blockanomics

20th Aug 2014
Introducing Blockanomics, a video walkthough with Adam Clarke (When it was still referred to as Political Minecraft) a 3 minute video walk through.